Work hard play hard
Supermarkets are always a bit of a war zone. Brands constantly fight to get the consumer’s attention, with new flavors, different packaging or clever combinations. Young Perfect Brand- and shopper activation is the secret weapon that reduces the distance between brand and consumer. Have a personal encounter with A-brands, where you make your choice: on the shop floor. That is a lot more complex than sending a pretty lady with a bowl of spicy nuts to the first AH XL store that comes to mind. Appealing to consumers at the right time and place requires market research narrowed right down to their postal code. It is all about the total brand experience.
Young Perfect has an iron-clad reputation in their field, which consists exclusively of A-brands. And with such a position comes certain obligations. The extended and renovated office has therefore been totally transformed to provide the all-round experience you might expect from a brand activating A-brand.
An inspiring thematic experience has been created for every type of client that comes through the door: themed settings from a dairy pasture to ‘fresh candy’ and from Dutch cuisine to more tropical tastes. Clients and employees are surrounded by the atmosphere that constitutes their selling space. The industrial accents provide structure and ensure that it never becomes tasteless.